Workflow Automation

Accelerate Media
& Productivity

Over the past two decades, media complexity has tripled.

Today’s competitive digital media landscape demands strategic concepting, budget allocation, flawless execution, insightful metrics that prove ROI, and automation to drive business forward.

  • VENDORS
    • Search Engines
    • Publishers
    • Ad Networks
  • CREATIVE
    • Text (Search)
    • Display
  • PLATFORMS
    • Ad Server
    • Search
  • DEVICES
    • Desktop
  • BUYING METHODS
    • Vendor Direct
    • SEM
  • COST TYPE
    • CPM
    • FLAT
    • PPC
    • Added Value
  • TRACKING METHODS
    • Impressions
    • Clicks
  • VENDORS
    • Search Engines
    • Publishers
    • Ad Networks
    • Exchanges
  • CREATIVE
    • Text (Search)
    • Display
    • Video
    • Audio
    • Social
    • Native
  • PLATFORMS
    • Ad Server
    • Search
    • Social
    • DMPs
    • DSPs
    • Analytics
    • Viewability
    • Business Intelligence
    • Attribution
  • DEVICES
    • Desktop
    • Mobile
    • Tablet
    • OOH
    • Television
  • BUYING METHODS
    • Vendor Direct
    • SEM
    • RTB
    • PMP
    • Programmatic Direct
  • COST TYPE
    • CPM
    • FLAT
    • PPC
    • Dynamic CPM
    • Dynamic CPC
    • CPCV
    • CPA (CPL, CPO)
    • CPV
    • CPVI
    • Added Value
    • Shares
    • Likes
  • TRACKING METHODS
    • Impressions
    • Clicks
    • Downloads
    • Viewable IMPs
    • Attribution
    • Video View Time
    • Audience Segments
    • Fraud

Automation + Advertising

Bring people back to the forefront with automation.

Automate + Elevate + Perform

How does Basis’ workflow automation solve for this complexity?

Integrate your billing system into Basis’ API to save time and money. Connect delivery reports invoicing processes for more accurate billings and easier financial reconciliations.

Move out of email and into Basis—built-in messaging tools and historical rate information allow you to negotiate with vendors across search, social, programmatic, direct, and connected TV placements.

Screenshot of Basis platform's built-in messaging tools

View the status and performance of all digital campaigns on one screen, or drill deeper into specific campaigns at any stage—from planning, to booked, and completed.

screenshot of Basis platform's universal dashboard

Leverage Basis’ integrations across search, social, and programmatic accounts to pull data across all digital campaigns into one place for easy and automated report generation.

screenshot of Basis platform's integrated reporting

Integrate your billing system into Basis’ API to save time and money. Connect delivery reports invoicing processes for more accurate billings and easier financial reconciliations.

screenshot of Basis platform's automated billing feature

A New Era in Advertising

Transform your business today.