Cross-Device Targeting

Create a seamless advertising experience for your customers.

What is Cross-Device Targeting?

Cross-device advertising reaches users across any device, where they consume content and media. As screen usage increases at work and in households, brands are responding with campaigns that meet their customers at every stage of the buying journey.  

How it Works

Basis’ cross-device targeting tool puts your messaging
in front of the right consumers across all devices.

Benefits

magnet reaching people to signify the extension of first-party audience data

Extend the reach
of first-party audience data.

road map icon signifying a cohesive customer journey

Create a cohesive
customer journey.

eyeball icon reaching across all devices

Frequency cap
across all devices.

star icon signifying attribution to appropriate devices

Attribute conversions to
the appropriate device.

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