Basis DSP Enterprise API

Chart Your Own Path

Design custom programmatic solutions with Basis DSP Enterprise API.

Real-time bidding technology to automate and customize media buying.

Create a customized media buying experience with the #1-rated DSP as your engine. Integrate Basis DSP Enterprise API with set applications and workflows, or design a custom interface to build and manage campaigns.

Who this Serves

    Brands

    Brands

    Own the process and data. Build a tool that is tailored to your unique business processes and data needs.

    Agencies

    Agencies

    Bring more value. Create a solution for your agency that adds new capabilities, increased transparency, and precise control.

    MarTech Platforms

    MarTech Platforms

    Increase your reach. Use the Basis DSP Enterprise API as the foundation of your programmatic capabilities.

    Publishers

    Publishers

    Capture more revenue. Deliver more impressions and improve internal operations by tailoring a tool for seamless audience extension.

    Franchise Models

    Franchise Models

    Manage media more easily. Control media buying from a centralized location while branch offices conduct local targeting with a customized user interface.

    Benefits

    Competitive Edge

    Capitalize on opportunities and build a solution that no one else can offer.

    Customized Solutions

    Leverage the #1-rated DSP as a foundation to customize powerful applications.

    Owned Data

    Gain complete media transparency and data portability.

    A Partnership Beyond Tech

    Utilize our services paired with world-class tech—education, API documentation, and more!

    Features

    Leverage Basis’ enterprise API to increase accuracy and allow more time for strategy.  

    Complete Control

    Create campaigns, tactics and ads, manage audiences and conversion tracking, and optimize and analyze every dollar. Basis DSP Enterprise API provides full control.

    Optimization

    Set up campaigns easily using built-in machine learning or algorithmic optimization to automatically analyze data from 30+ campaign parameters towards the desired goal.

    Geo-Targeting

    Target campaigns based on geo-location by city, region, or country. Use the hyper-local functionality for more detailed geo-targeting to target users with precision.

    Cross-Platform Targeting

    Reach individuals across multiple devices, operating systems, or applications for unique cross-platform targeting and tracking based on performance data.

    Audience Segments

    Access over 25,000 audience segments with 30+ data providers to gain flexibility and data targeting options. Create audience lists via Basis DSP Enterprise API.

    Support

    Take advantage of detailed documentation and dedicated support while you build your solution. We partner with preferred vendors, internal teams, or choice developers.

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