Jan 26 2017 Anthony Loredo Blog Candidates & Causes Industry News Centro’s Political Arm Saw 80% Success Rates In 2016 Cycle “Centro announced on Thursday that 80% of its political clients in the 2016 U.S. election cycle had winning outcomes. The company’s Candidates and Causes unit, focused on digital media-buying for political groups and campaigns, managed over 150 races across the nation at all levels of the ballot as well as local ballot initiatives.” Read more in MediaPost.
Oct 20 2021 Blog How Trusted Messengers in Digital Ads Can Overcome Climate Change Skepticism New Climate Voices’ partnership with Centro (now rebranded as Basis Technologies) illustrated how ...Read More
Aug 12 2021 Case Study Driving Worldwide Social Media Engagement for a Not-For-Profit Read how the American Booksellers Association partnered with Basis Technologies to bring in-store events ...Read More
Apr 14 2021 Blog U.S. Elections Digital Advertising Trends: 2020 Dominated by Programmatic, CTV and Last-Minute Spending Grace Briscoe is SVP of Candidates and Causes at Centro The 2020 U.S. elections were the most unique of ...Read More