Feb 15 2023 Blog Social Media The Social Media Advertising Updates You Need to Know We review the latest from the worlds of Meta, TikTok, Twitter, Snapchat, and YouTube and consider what it means for advertisers.Read More
Feb 14 2023 Blog Retargeting Digital Advertising Strategies to Win Your Customers’ Hearts It's Valentine’s Day, and there's no better time to show your customers how much you care. Here are a few strategies that will ...Read More
Feb 13 2023 Blog Retargeting How to Create Effective Retargeting Ads How does ad retargeting work? And how can marketers effectively leverage retargeting in their campaigns? Learn more here. Read More
Feb 2023 Case Study Retargeting Increasing Revenue With AI To improve revenue and increase sales, Popl adopted artificial intelligence for its dynamic retargeting campaigns. ROAS ...Read More
Feb 9 2023 Blog Industry News Scout: The Tech Industry Embraces AI, Americans Fall Short on Understanding Data Privacy, and More in This Week’s Digest of Top Digital Marketing Content Microsoft's new AI solution, marketing for long-term success, and more feature in this week's digest of top digital marketing ...Read More
Feb 7 2023 Blog Video How to Create Effective Digital Video Ads Want to capitalize on the digital video boom? Here are some useful facts and tips for creating effective digital video ads.Read More
Feb 2 2023 Blog Industry News Scout: TV Measurement Drama, Open Marketplace Tumult, and More in This Week’s Digest of Top Digital Marketing Content Cookieless solutions, tech marketing strategies, and more feature in this week's digest of top digital marketing content.Read More
Feb 1 2023 Blog Audio Digital Audio Advertising in 2023 What's the state of digital audio advertising in 2023? Learn the latest stats on the channel and how marketers can harness its ...Read More
Jan 31 2023 Blog Industry News Innovations in Search and Social [January 2023] LinkedIn's plans, PPC trends, CES, ChatGPT, and more feature in this month's list of search and social news and resources.Read More
Jan 30 2023 Blog Strategy 3 Strategies to Help Tech Marketing Teams Weather Unpredictability Tech advertisers today face an unpredictable and challenging landscape. Here, we explore key strategies they can use to weather ...Read More
Jan 27 2023 Blog Programmatic The Impact of CPRA on Digital Advertising and Consumer Privacy Learn all about the CPRA, what companies have to do to comply, and how it will impact the programmatic advertising industryRead More
Jan 2023 Podcast Episode 29 How to Build a Digital Marketing Strategy That Lasts Vera Shafiq Explore a handful of strategies for generating long term, scalable, and sustainable marketing results amidst uncertainty.Read More
Jan 26 2023 Blog Programmatic Scout: Justice Department Sues Google, Media Agencies Leverage AI, and More in This Week’s Digest of Top Digital Marketing Content Looking for the top digital marketing content from the week of 1/20-1/26? We've got it right here.Read More
