Jul 2021 Report In-Housing The Total Economic Impact™ of In-Housing with Basis Marketers are looking for more control and transparency into how and where they advertise to their target markets. As a result, many brands have begun to shift digital media responsibilities from traditional agencies to in-house teams. In-housing is a major decision. That’s why Basis Technologies commissioned Forrester Consulting to do a study on the impact Basis has on customers who in-house with us. Among other things, it found that: Basis provides a 48% ROI. Basis’ powerful workflow automation reduced FTE time for manual processes by 43% The net benefits of using Basis over a three-year period? $5.4 million. Want to learn more about all the ways Basis can help your business? Download your copy of the study today. Download the Report
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