Apr 13 2016 News How Brands Can Use Connected TV to Strengthen Competitive Advantage “Connected TV remains a forgotten screen among many marketers and media buyers. Yet brands that learn how to effectively incorporate connected TV into their advertising campaign strategies stand to achieve significant competitive advantages.” Read more from Centro’s Heather Robertson in VideoNuze. Learn more about connected TV advertising with Centro.
Mar 28 2023 Press Release Basis Technologies Enables Marketers to Use CRM Data to Find Customers Across Any Digital Device Feature is Powered by LiveRamp and Helps Overcome Signal Loss for Advertisers; Automated in Basis ...Read More
Mar 24 2023 News Digital Media-Buying Data Reveals Surge in Direct, CTV Political Ad Buys “Among the post-analyses of the political advertising buys from the 2022 midterm elections is an ...Read More
Mar 23 2023 Press Release Basis Technologies Integrates with DrivenIQ to Provide Clients with Audience Data, Insight and Media Activation in Minutes Basis user expand reach with access to DrivenIQ’s 230 million household, 14 billion records. ...Read More
