Apr 22 2020 News Advertisers flock to NFL draft with live sport wiped out Amy Rumpler, Vice President of paid social at ad buyer Centro, said Google has been offering sponsorship opportunities for the NFL and NFL Network channels on YouTube, highlighting a spike in search interest around the draft. “A lot of advertisers who were heavily invested in sports sponsorships before now are trying to figure out where to put those dollars. The NFL draft is basically the only sporting event happening right now,” she said. Read more on Reuters.
Jan 26 2023 News What TikTok’s shifting US presence means for social media “In effort to oblige with statewide policies, a growing handful of public universities have begun ...Read More
Jan 24 2023 News Basis Delivers On Programmatic Guaranteed, Kreps Creative First To Use “Basis Technologies, which provides cloud-based workflow automation and business intelligence, ...Read More
Jan 24 2023 Press Release Basis Technologies Streamlines Programmatic Guaranteed Ad Buying with Connection to Vendor Directory and Negotiations Module Enables Advertisers to Communicate Directly with Publishers to Transact Deals on Magnite, OpenX, Triton ...Read More
