Dec 16 2019 News A Programmatic Trend That Gives New Meaning To ‘Header Bidding’ “Centro which provides digital media-buying tech to agencies and advertisers, works with a number of cannabis dispensaries, and this week’s announcement will provide details about how it is integrating with CannuVu, including managed service campaigns, as well as self-serve campaigns managed via deal IDs.” Read more in MediaPost.
May 13 2022 News Programmatic Vendors Step Up Efforts to Win Campaign Dollars “Next week, Basis Technologies will officially unveil its state legislative district geo-targeting ...Read More
May 2 2022 News Running a campaign is hard enough. Try running a campaign without redistricting data. “Ohio state legislative maps, going through a fifth round of revisions, are a perfect example of the ...Read More
Apr 12 2022 News Looking To Adopt Programmatic Ad-Tech? Basis Technologies SVP Jennifer Schaen is interviewed on the Programmatic Digest Podcast. She talks with ...Read More