Apr 22 2019 News Facebook’s Privacy Issues Won’t Affect Marketers Using Best Practices Facing pressure from the U.S. government, Facebook needed to enact changes to prevent discriminatory advertising practices on its system. Advertisers will no longer have some tools for targeting or block listing certain audiences. How will advertisers react? Read more from Centro’s Amy Rumpler in MarTechAdvisor.
May 19 2022 Press Release Basis Technologies Names Ad Tech Investment Leader Jeff Coon as Chief Strategy Officer Former Progress Partners Managing Director will Develop Long-Term Growth Opportunities; Brings Two ...Read More
May 17 2022 Press Release Basis Technologies Automates State Legislative District Geo-Targeting for Political Advertisers Campaigns for Midterm Elections Gain Localized Targeting; Basis is the Only Programmatic ...Read More
May 13 2022 News Programmatic Vendors Step Up Efforts to Win Campaign Dollars “Next week, Basis Technologies will officially unveil its state legislative district geo-targeting ...Read More