Jun 28 2019 News Local Media Consortium To Offer Members Centro’s Basis Platform “The Local Media Consortium (LMC) has a new offering for the 80 media companies and 3,300 outlets that are members: access to Centro’s Basis platform. Centro and the LMC have partnered for years, but access to Basis was something many of the organization’s members were eager to access. Through the Basis platform media organizations are able to automate, streamline and unify functions like managing campaigns for search, social and programmatic in one system. Users can also take advantage of its integrated DSP when ordering campaign optimizations across all channels while managing all interactions with multiple vendors.” Read more in MediaPost.
May 17 2022 Press Release Basis Technologies Automates State Legislative District Geo-Targeting for Political Advertisers Campaigns for Midterm Elections Gain Localized Targeting; Basis is the Only Programmatic ...Read More
May 13 2022 News Programmatic Vendors Step Up Efforts to Win Campaign Dollars “Next week, Basis Technologies will officially unveil its state legislative district geo-targeting ...Read More
May 2 2022 News Running a campaign is hard enough. Try running a campaign without redistricting data. “Ohio state legislative maps, going through a fifth round of revisions, are a perfect example of the ...Read More
