Jun 28 2019 News Local Media Consortium To Offer Members Centro’s Basis Platform “The Local Media Consortium (LMC) has a new offering for the 80 media companies and 3,300 outlets that are members: access to Centro’s Basis platform. Centro and the LMC have partnered for years, but access to Basis was something many of the organization’s members were eager to access. Through the Basis platform media organizations are able to automate, streamline and unify functions like managing campaigns for search, social and programmatic in one system. Users can also take advantage of its integrated DSP when ordering campaign optimizations across all channels while managing all interactions with multiple vendors.” Read more in MediaPost.
Jan 26 2023 News What TikTok’s shifting US presence means for social media “In effort to oblige with statewide policies, a growing handful of public universities have begun ...Read More
Jan 24 2023 News Basis Delivers On Programmatic Guaranteed, Kreps Creative First To Use “Basis Technologies, which provides cloud-based workflow automation and business intelligence, ...Read More
Jan 24 2023 Press Release Basis Technologies Streamlines Programmatic Guaranteed Ad Buying with Connection to Vendor Directory and Negotiations Module Enables Advertisers to Communicate Directly with Publishers to Transact Deals on Magnite, OpenX, Triton ...Read More