Nov 3 2022 News The 101 Top B2B Marketing Influencers of 2022 “Leading a marketing department is never easy, but 2022 brought with it a host of unique challenges that made things especially difficult. The return to live events following the onset of COVID, the Great Migration of experienced employees to new roles, budget issues tied to a struggling global supply chain, and signs of a recession are just a few of the characteristics that forced many marketers to be magicians in the past year. But, through a blend of creativity, acumen, and veritable marketing superpowers, some CMOs were able to not just survive, but thrive. In this eBook, we take a look at the top 101 B2B Marketers of 2022 who were able to stand tall and succeed despite the odds—take a look!” Basis Technologies’ CMO, Katie Risch, was selected for this list! Download the full eBook on CMO Huddles.
Mar 28 2023 News LiveRamp, Basis Partner to Defeat Signal Loss in Ad Targeting “Basis Technologies can now use marketers’ first-party CRM data to engage existing customers ...Read More
Mar 28 2023 Press Release Basis Technologies Enables Marketers to Use CRM Data to Find Customers Across Any Digital Device Feature is Powered by LiveRamp and Helps Overcome Signal Loss for Advertisers; Automated in Basis ...Read More
Mar 24 2023 News Digital Media-Buying Data Reveals Surge in Direct, CTV Political Ad Buys “Among the post-analyses of the political advertising buys from the 2022 midterm elections is an ...Read More