Feb 24 2021 News Centro acquires California adtech company as it grows to 700 employees “Chicago-based Centro, a maker of advertising software, is acquiring a California predictive advertising technology company. Centro announced Wednesday that it is acquiring QuanticMind, which makes predictive advertising tech for the internet. The platform uses artificial intelligence and machine learning to analyze data, and provide marketing and search-engine intelligence. By acquiring QuanticMind, Centro will be able to improve its SaaS offering, Basis, an automated digital media platform for marketers. Since Centro launched the product in 2018, the company says more than 500 agencies and marketers have used it.” Read more in Chicago Business Journal.
Jan 26 2023 News What TikTok’s shifting US presence means for social media “In effort to oblige with statewide policies, a growing handful of public universities have begun ...Read More
Jan 24 2023 News Basis Delivers On Programmatic Guaranteed, Kreps Creative First To Use “Basis Technologies, which provides cloud-based workflow automation and business intelligence, ...Read More
Jan 24 2023 Press Release Basis Technologies Streamlines Programmatic Guaranteed Ad Buying with Connection to Vendor Directory and Negotiations Module Enables Advertisers to Communicate Directly with Publishers to Transact Deals on Magnite, OpenX, Triton ...Read More