Nov 7 2019 News Chicago is Becoming a Marketing Technology Leader “Not far behind is Centro, founded in 2001, which is known for its marketing solution, Basis. According to the company’s website, Basis “is the most comprehensive media automation and intelligence platform in the industry—and the only platform to support the planning, reporting, and financial reconciliation of direct, programmatic, search, and social media, all in one place.” In 2019, Basis received a leader badge for Demand Side Platform (DSP), i.e. advertiser campaign management products.” Read more in Forbes.
Jan 26 2023 News What TikTok’s shifting US presence means for social media “In effort to oblige with statewide policies, a growing handful of public universities have begun ...Read More
Jan 24 2023 News Basis Delivers On Programmatic Guarantee, Kreps Creative First To Use “Basis Technologies, which provides cloud-based workflow automation and business intelligence, on ...Read More
Jan 24 2023 Press Release Basis Technologies Streamlines Programmatic Guaranteed Ad Buying with Connection to Vendor Directory and Negotiations Module Enables Advertisers to Communicate Directly with Publishers to Transact Deals on Magnite, OpenX, Triton ...Read More
