Oct 31 2019 News What Twitter’s Ad Ban Will Mean for Campaigns Grace Briscoe, who handles candidates and groups for ad-tech platform Centro, agreed with Flaherty on the revenue consideration but saw Twitter’s decision more favorably. “The revenue it generates from political ads likely wouldn’t come close to the cost of the scrutiny and fallout it would face by running those ads unchecked,” she said. “If social media companies aren’t equipped or willing to conduct basic fact-checking, it’s good for our democracy if they remove themselves from the potential abuse of their lax policies.” Read more in Campaigns & Elections.
May 17 2022 Press Release Basis Technologies Automates State Legislative District Geo-Targeting for Political Advertisers Campaigns for Midterm Elections Gain Localized Targeting; Basis is the Only Programmatic ...Read More
May 13 2022 News Programmatic Vendors Step Up Efforts to Win Campaign Dollars “Next week, Basis Technologies will officially unveil its state legislative district geo-targeting ...Read More
May 2 2022 News Running a campaign is hard enough. Try running a campaign without redistricting data. “Ohio state legislative maps, going through a fifth round of revisions, are a perfect example of the ...Read More