Mar 2021 Infographic Programmatic Identity AdTech Fitness: The Future of Identity without Third-Party Cookies A Healthier Future of Identity without Third-Party Cookies Unique IDS, like third-party cookies and other browser and mobile-specific identifiers, allow advertisers and ad tech companies to track users across websites in order to serve relevant ads and track performance. How will the deprecation of third-party cookies impact digital advertising? Download the infographic below to review a timeline of changes, gauge impact, and find the right balance for scale and privacy with a few helpful solutions. Download Infographic
Feb 7 2023 Blog How to Create Effective Digital Video Ads US adults spend nearly two-and-a-half hours per day viewing digital video, and that number is only going ...Read More
Jan 27 2023 Blog The Impact of CPRA on Digital Advertising and Consumer Privacy Learn all about the CPRA, what companies have to do to comply, and how it will impact the programmatic ...Read More
Jan 26 2023 Blog Scout: Justice Department Sues Google, Media Agencies Leverage AI, and More in This Week’s Digest of Top Digital Marketing Content Looking for the top digital marketing content from the week of 1/20-1/26? We've got it right here.Read More