Episode 27 of our AdTech Unfiltered podcast went in-depth on all things cannabis advertising—here are the best soundbites.

Learn why consumer education should be a priority for cannabis marketers, what first steps they should take before launching a campaign, and more.

Read this guide to learn how marketers can navigate the challenges of cannabis marketing in the U.S., in order to take full advantage of its many opportunities. 

Explore how Basis Technologies' automated digital media management platform empowered CBDeebly to meet and exceed CPA, AOV, and ROI goals.

Cannabis vaporizer brand PAX teamed up with Basis Technologies to drive improvement across multiple performance-related goals. Learn how here.

Nearly every business was hit hard during the pandemic, and for cannabis brands, this was no exception. How have the most successful of cannabis businesses adapted over the last year, and what can brands in this vertical do to optimize their advertising and business practices?

The cannabis landscape continues to grow (pun intended!) with more holding companies, growers, and dispensaries being created each month. While ...

In March, retailers across the US experienced record-breaking sales of cannabis and cannabis-related products for both medicinal and recreational use. ...

We share our expertise on the evolving cannabis market with a focus on the key opportunities available to marketers today.