Dec 12 2022 Blog Video Our Favorite Blog Posts from 2022 With 2023 fast approaching and 2022 slowly fading in the rearview, take a look back at some of our ...Read More
Dec 5 2022 Trends Travel & Tourism 2023 Trends for Travel & Tourism Marketers As travel regains altitude, we look at why industry marketers should prioritize paid search and invest in loyalty programs.Read More
Dec 2022 Report Video Digital Sea Change: Basis Technologies 2023 Trends Report Discover the trends that will shape digital advertising in the year ahead.Read More
Nov 9 2022 Blog Video Four Pro Wrestlers Whose Day Jobs Needed Digital Advertising A dentist, a plumber, and a teacher walk into a…pro wrestling ring? These digital ad strategies may have helped them succeed ...Read More
Nov 7 2022 Blog Video TikTok by the Numbers: Stats and Facts for Digital Advertisers Through a collection of stats and facts, we paint a picture of how (and why) TikTok has become social media’s golden child.Read More
Nov 1 2022 Blog Video Programmatic 101: What is Programmatic Video Advertising? Learn what programmatic video advertising is, and explore the many advantages it can bring to media campaigns.Read More
Oct 2022 Guide Video Connected TV Advertising: Your Guide to This Must-See Opportunity Does your digital video strategy reach audiences where they view video? Learn the ins and outs of connected TV advertising with ...Read More
Aug 31 2022 Blog Video Going Deep on Live Sports Advertising Opportunities See how digital advertisers can effectively reach and connect with sports fans.Read More
Jul 29 2022 Blog Video What is Connected TV Advertising? Here's what you should know about how connected TV advertising works, as well as what the benefits are for digital advertisers.Read More
Jul 27 2022 Blog Candidates & Causes Impact of the 2022 Midterm Elections on the US Advertising Landscape Unprecedented ad spending in this mid-term election will have broader impact across the advertising ecosystem, increasing demand ...Read More
Jul 2022 Case Study B2B SaaS Company Boosts Brand Awareness with High-Frequency Omnichannel Campaign A B2B SaaS company partnered with Basis Technologies to lift brand awareness via a multi-channel campaign. Here's the story.Read More
Jun 6 2022 Blog Video The Ultimate Guide to Direct Response Marketing A deep dive into how digital marketers can utilize direct response marketing to drive conversions and increase brand loyalty.Read More
Jun 1 2022 Blog Retail & E-commerce What the Heck is Going On with Social Media, and How Does it Affect Advertisers? Let’s take a quick look at the latest from the world of social media and consider what it all means for digital advertisers.Read More