Jan 19 2023 Blog Health & Pharma Scout: TikTok Regulation Buzz, Measuring Transparency in Programmatic Advertising, and More in This Week’s Digest of Top Digital Marketing Content The IAB's multi-state privacy agreement and more feature in this week's digest of top digital marketing ...Read More
Dec 22 2022 Blog Social Media Read These Articles to Make Sense of Digital Advertising in 2022 (and Get Ahead on 2023) These 22 think pieces, explainers, and news stories capture the past year in digital marketing, and hint at what's to come in ...Read More
Dec 12 2022 Blog Video Our Favorite Blog Posts from 2022 With 2023 fast approaching and 2022 slowly fading in the rearview, take a look back at some of our favorite blog posts of the ...Read More
Dec 5 2022 Trends Travel & Tourism 2023 Trends for Travel & Tourism Marketers As travel regains altitude, we look at why industry marketers should prioritize paid search and invest in loyalty programs.Read More
Dec 5 2022 Trends B2B 2023 Trends for B2B Marketers An omnichannel presence, continual innovation, and tech tuned for efficiency—here's what B2B marketers need to thrive in 2023.Read More
Dec 5 2022 Trends Health & Pharma 2023 Trends for Healthcare Marketers With the biggest theme in healthcare set to continue to be privacy, we dive into how that creates opportunities for marketers.Read More
Dec 5 2022 Trends Education 2023 Trends for Education Marketers From TikTok to geo-fencing to programmatic, we explore the best channels and tactics for higher ed marketers in the year ahead.Read More
Dec 5 2022 Trends Retail & E-commerce 2023 Trends for Retail & E-commerce Marketers Social commerce. Capturing and leveraging first-party data. Augmented reality. There's a lot in store for retail marketers in ...Read More
Nov 9 2022 Blog Video Four Pro Wrestlers Whose Day Jobs Needed Digital Advertising A dentist, a plumber, and a teacher walk into a…pro wrestling ring? These digital ad strategies may have helped them succeed ...Read More
Nov 7 2022 Blog Video TikTok by the Numbers: Stats and Facts for Digital Advertisers Through a collection of stats and facts, we paint a picture of how (and why) TikTok has become social media’s golden child.Read More
Oct 28 2022 Blog Social Media Search and Social Innovations List [October 2022] The deal with BeReal, Google Search announcements, and more feature in this month's list of search and social news, trends, and ...Read More
Sep 28 2022 Blog Financial Services How Financial Services Advertisers Can Reach Gen Z and Millennials We break down four strategies FinServ advertisers can adopt to reach and engage the much sought-after younger generations.Read More
Sep 20 2022 Blog Restaurant & Dining New Trends in Food and Beverage Advertising Hungry for knowledge? Here are four trends to watch as you shape the advertising strategy for your food and beverage brand.Read More