Resource Center

Programmatic

Closeup of election vote button with text that says 2024
Mar 7 2024

The Ultimate Guide to Political Advertising in 2024

Get all the latest and greatest tips, tactics, insights, and strategies that are key to ensuring a successful political advertising campaign in 2024.
Read More
1 2 3 436

Programmatic Resources

Digital Advertising Regulation in 2024: What Marketers Need to Know

It’s been a busy year for digital advertising industry regulators. How will the latest legislation impact advertising and marketing professionals?

Read More
Identity vs. Privacy: Digital Advertising in a Cookieless World

See how advertisers are navigating third-party cookie deprecation, signal loss, and data privacy in this comprehensive report.

Read More
2024 Programmatic Advertising Trends

To help digital advertisers stay ahead of the curve, we dig into key trends that will shape the programmatic landscape in 2024.

Read More
6 Questions About Made-For-Advertising Websites

Curious about made MFA sites and their impact on digital advertising? This Q&A explores the growing concerns around MFA content, inventory, and ad spend.

Read More
The Cookieless World: New Identity Solutions

With the end of third-party cookies on the horizon, here’s a look at how groups are working toward innovative identity solutions.

Read More
Digital Advertising is Under the Spotlight. How Will the Industry React?

Lawsuits against Google and Amazon show that digital advertising can no longer live in the shadows, but must instead shine in the spotlight.

Read More
Examining the Supply Side

Host Noor Naseer delves into the intricacies of supply path optimization (SPO) with Ian Trider, Basis Technologies' VP of Product (DSP).

Read More
The Ultimate Guide to Direct Response Marketing

A deep dive into how digital marketers can utilize direct response marketing to drive conversions and increase brand loyalty.

Read More
Everything You Need to Know About Programmatic Guaranteed

What is programmatic guaranteed? How does it differ from other buying methods? And what benefits does it offer? Find out here.

Read More
1 2 3 49
chevron-down