Connected TV Advertising Resources

What’s on the Horizon in Programmatic Advertising?

From the growth of video to the rising popularity of PMPs—discover the latest trends behind ...
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See how digital advertisers can effectively reach and connect with sports fans.
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Connected TV advertising is booming. Here, we explore how it can be incorporated in an automated omnichannel strategy.
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Here's what you should know about how connected TV advertising works, as well as what the benefits are for digital advertisers.
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Unprecedented ad spending in this mid-term election will have broader impact across the advertising ecosystem, increasing demand ...
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To help political marketers keep their wits about them this election cycle, we've identified three key trends to be aware of.
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A B2B SaaS company partnered with Basis Technologies to lift brand awareness via a multi-channel campaign. Here's the story.
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A deep dive into how digital marketers can utilize direct response marketing to drive conversions and increase brand loyalty.
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We take a look at where Gen Z technology and media use stand today and how they are predicted to evolve over the coming years.
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Learn how to most effectively plan, target, and measure CTV campaigns in today's fragmented landscape.
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First-party data, web3, and brand authenticity are featured in this week's digest of the best digital marketing articles, POVs, ...
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