Sep 17 2015 Erin Peralta Blog Programmatic Strategy They Just Won’t Quit: Boomers Still Want to Work Post Retirement In addition to being big spenders and real estate mavens, Baby Boomers plan to work longer. Moreover, AARP’s latest study on work and careers shows that many older workers are interested in working into retirement, with a focus on flexible work arrangements such as part-time work and consulting. In fact, the survey found that a shocking 37 percent of Baby Boomers plan to work for pay after retiring from their current career. Among those seeking post-retirement jobs, 44 percent will look to work in new fields while 23 percent say they’ll stay in the same field. In addition, the survey also found that part-time work was appealing to 73 percent of respondents. Fifty-seven percent said they planned to work for someone else, 21 percent said they would be a contractor and 19 percent said they would start their own business. Check out all the key findings in The Kansas City Star>>
May 9 2022 Blog Creating Personalized Customer Experiences with Advertising Automation Explore how you can leverage advertising automation to create real connections with audiences by meeting ...Read More
Apr 15 2022 Blog What is Responsible Advertising? Brand responsibility will be a key element of advertising moving forward. Learn what it looks like and ...Read More
Apr 13 2022 Blog Climate Change and Sustainability Advertising: Tips, Dos, and Don’ts for Digital Marketers With consumers increasingly looking to corporations for leadership on the climate crisis, the old ...Read More