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Woman watching plane takeoff with suitcase in hand ?>
Woman watching plane takeoff with suitcase in hand

PART 3: SPEND-SETTERS, STRESS-SETTERS, AND NOW JET-SETTERS? MILLENNIALS ARE MAKING WAVES IN TRAVEL THIS YEAR

Recently, we discussed the spending habits of millennials in a blog post and infographic, as well as revealed how they are the most stressed generation in America in an accompanying post. So that leaves just one question – what exactly are millennials spending their money on that’s leading to all this stress? Well – according to Hotwire’s 2014 American Travel Behavior Survey – traveling! In fact, one-third of millennial respondents, more than any other age group, intend to travel more often this year. To top it off, 35 percent of millennials intend to take one of two large vacations in 2015, compared to just 23 percent of travelers ages 45 to 54. As the presence of this generation continues to boom, travel and tourism marketers need to capture the business and devotion of this new breed of travelers. Here’s your first step. Learn how millennials are impacting the travel industry>>