Jan 16 2017 Anthony Loredo Blog Programmatic Strategy Implementing A Data Strategy With Your Programmatic Buying “Regardless of how advertisers want to collect, store, and analyze first-party data, any programmatic advertising efforts require some form of a data strategy.” Read more from Centro’s Dan Raffe in MediaPost.
Jan 27 2023 Blog The Impact of CPRA on Digital Advertising and Consumer Privacy Learn all about the CPRA, what companies have to do to comply, and how it will impact the programmatic ...Read More
Jan 26 2023 Blog Scout: Justice Department Sues Google, Media Agencies Leverage AI, and More in This Week’s Digest of Top Digital Marketing Content Looking for the top digital marketing content from the week of 1/20-1/26? We've got it right here.Read More
Jan 24 2023 Blog Everything You Need to Know About Programmatic Guaranteed What is programmatic guaranteed? How does it differ from other buying methods? And most importantly, what ...Read More
