Jun 14 2017 Anthony Loredo Blog Industry News Centro Adds Targeting Functions To DSP Through Existing ComScore, DoubleVerify Deals “Marketers can now target audiences based on page-level demographic data, predicted viewability and brand protection parameters on ad-tech provider Centro’s demand-side platform (DSP) — enhancements made possible by Centro’s long-term deals with comScore and DoubleVerify.” Read more in MediaPost.
May 12 2022 Blog Scout: Ads on Netflix, Getting Personalization Right, and More in This Week’s Digest of Top Digital Marketing Content Big changes coming from Netflix and Apple, first-party data, and more feature in this week's digest of ...Read More
May 5 2022 Blog Scout: TikTok, Roe v. Wade, The Return of Traditional Advertising, and More in This Week’s Digest of Top Digital Marketing Content Contextual advertising, TikTok, and a return to traditional advertising feature in this week's digest of ...Read More
Apr 28 2022 Blog Scout: This Week’s Top Content from the World of Digital Marketing (4/21/22 – 4/28/22) The workday consumer, misinformation, and inflation feature in this week's digest of the best digital ...Read More
