Nov 15 2016 Anthony Loredo Blog Video Industry News Don’t Dive Into Programmatic Without a Plan “Since 2013, programmatic has made up more than 50 percent of ad spending in the U.S., and forecasts indicate it will account for $27 billion worth of digital display buys in 2017. The numbers are pretty persuasive, and you may feel compelled to shift away from traditional media-buying methods. But how can you successfully implement programmatic campaigns if you don’t know where to start?” Read more from Centro’s Dan Raffe in Cynopsis Media.
Dec 12 2022 Blog Our Favorite Blog Posts from 2022 With 2023 fast approaching and 2022 slowly fading in the rearview, take a look back at some of our ...Read More
Dec 5 2022 Trends 2023 Trends for Travel & Tourism Marketers As travel regains altitude, we look at why industry marketers should prioritize paid search and invest in ...Read More
Dec 5 2022 Report Digital Sea Change: Basis Technologies 2023 Trends Report Discover the trends that will shape digital advertising in the year ahead.Read More