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We Solve the Advertising Industry's 
Biggest Problems

Transformational Software and Award-Winning Services

Transform the Way You Work

One Platform. End-to-End Media Automation.
The advertising industry is weighed down by operational complexity, 
siloed systems, and tedious, error-ridden, manual work.
Basis Platform integrates and automates digital advertising, from activation to actualizations. It unites teams, integrates disparate systems and tools, automates manual workflow, reconciles billing, and, quite simply put, solves for many of the advertising industry’s biggest problems. Welcome to Basis Technologies – where innovation meets practicality in the world of digital advertising.
Save time and increase efficiency with Basis.
Forrester Total Economic ImpactTM Industry Analysis
35
%
Increase in 
Productivity
43
%
Reduction in
Time for Media
Operations
48
%
Return on
Investment
40
%
Reduction in
Manual Steps

What Our Customers are Saying

“Without Basis’ workflow and automation, we couldn’t be as nimble.”

— Matt Parker, Agency Founder

“The more we integrate Basis into our workflow, the more value we see.”

— Samantha Zivic, Director, Digital Marketing

“Since using Basis, we reduced set up time and are able to launch more campaigns.”

— Maris Smith, Director, Interactive Services

Advertising is Easier With Basis

Centralize
Save Time
Collaborate
Consolidate
Build a Team

Integrate all your advertising 
into one place.

Bring together search, social, programmatic, CTV, and site direct 
via Basis’ straightforward API.

Save time with
workflow automation.

Improve workforce productivity by 30%—reduce time,
steps, and errors across the entire campaign process.

Increase collaboration
and communication.

Connect teams, vendors, and documents with
one centralized and trackable messaging system.

Operate smarter with
consolidated data.

Access streamlined reporting, media performance,
and workload metrics in one easy-to-read view.

Build your team,
on your time.

Lean on Basis’ award-winning team of experts
to manage as much or as little of your advertising, as needed.

all systems for any advertising

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Adtech Academy

Award Winning Industry Education

Created and designed for the modern learner, AdTech Academy meets you where you are and takes you where you want to go. Unlock the tools you need to become a Basis expert and an adtech aficionado!

Start Learning Today!

Basis Technologies Culture

Fuel your passion here! We are looking for amazing people diverse in thought, perspective, and culture to join our team.

Learn More
AdAge #1 Best Workplace award

Join Our Team Today

Check out our open roles and see why we’re consistently ranked a top place to work.

Visit Careers

Latest Content

Mar 28 2024 Blog
AI and the Future of Search Engine Marketing

Explore how AI may shape the future of search engine marketing, and what advertising leaders can do now to prepare for those changes.

Read More
Understanding Political Attitudes by Generation in 2024 [Infographic]

Get exclusive, data-based insight on US voter sentiment heading into the 2024 election season in this infographic from Basis and GWI.

Read More
Lois Castillo on What Leaders Get Wrong About Diversity, Equity, and Inclusion (DEI)

Lois Castillo shares what companies can do better in terms of DEI, how DEI leaders can navigate the complexity of their work, and more.

Read More

Automation Is Power

Transform your business today.
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